Online video and connected TV
Comcast Advertising (Universal Ads, Effectv)
Addressable local cable and premium video advertising, including self-serve Universal Ads.
- Sold by
- Comcast
- Media type
- Online
- How it is priced
- cost per thousand impressions
- How results are measured
- geo lift tests, audience panel
Where it runs and how we handle it
Each market row was checked on the seller’s own pages on the date shown. Where the product is self-serve, we run it inside an ad account you own.
| Market | Products confirmed | How we handle it | Source checked |
|---|---|---|---|
| United States | Effectv local cable, Universal Ads self-serve premium video | We run it in your own account | Multiscreen TV Advertising Solutions | Comcast Advertising, 18 October 2026 |
Other sellers in the same market
Does Comcast Advertising (Universal Ads, Effectv) fit your plan?
The planner scores this seller against your goal, budget and measurement setup, and says plainly when it does not fit.