Online video and connected TV
Sky Media
Sky's ad sales arm, including AdSmart household-addressable TV.
- Sold by
- Sky UK (Comcast)
- Media type
- Online
- How it is priced
- cost per thousand impressions, negotiated sponsorship
- How results are measured
- geo lift tests, platform reporting, audience panel
- Also known as
- Sky AdSmart
Where it runs and how we handle it
Each market row was checked on the seller’s own pages on the date shown. Where the product is self-serve, we run it inside an ad account you own.
| Market | Products confirmed | How we handle it | Source checked |
|---|---|---|---|
| United Kingdom | Sky AdSmart, Linear TV, Streaming | Booked through the media owner, case by case | Welcome to Sky Media the advertising sales arm of Sky, 31 October 2026 |
Other sellers in the same market
Does Sky Media fit your plan?
The planner scores this seller against your goal, budget and measurement setup, and says plainly when it does not fit.