# FOCUSADS pricing

> Service plans, setup fees, add-ons and how billing works. Media budgets are paid directly to the platforms.

Source page: https://focusads.si/en-gb/pricing
Updated: 2026-10-24

All FOCUSADS prices are in US dollars, the contract currency. Pages can show local-currency equivalents for reference.

## Service plans

### Self-Service

Plan and run your own campaigns with a structured workspace.

- Monthly fee: US$290
- One-time setup: US$350
- Variable fee: none (flat fee)
- Included scope: 2 channels, 1 market, 1 Goal Segment
- Each extra: no price listed for this plan
- Who it is for: Advertisers who manage their own campaigns and want analysis, recommendations and step-by-step guidance.
- Who runs the campaigns: You run all campaigns in your own ad accounts. FOCUSADS does not make changes in your accounts.
- People involved: Software-led. A strategist reviews your plan once at onboarding; you run the campaigns.
- Reporting: Dashboard with your data and guided recommendations.
- Support: Standard dashboard ticket support is included. Optional phone or online meetings are paid add-ons priced before booking. Corrections of issues caused by FOCUSADS never require a paid call.

Included:

- Goal and Goal Segment selector
- Channel candidate recommendations with eligibility notes
- A FOCUSADS Superintelligence plan and budget scenarios
- Account connection guidance and status tracking
- Reports, alerts and step-by-step guides

Not included:

- Advertising media budget (paid directly by you to each platform)
- Price includes VAT
- Hands-on campaign management
- Landing page, tracking or creative production (available as quoted add-ons)

### Co-Pilot

Expert strategy and decision support for teams that execute in-house.

- Monthly fee: US$1,500
- One-time setup: US$1,200
- Variable fee: none (flat fee)
- Included scope: 2 channels, 1 market, 2 Goal Segments
- Each extra: channel US$350, market US$500, Goal Segment US$250
- Who it is for: SMBs and scale-ups with an in-house team that want an expert audit, strategy and decision coaching.
- Who runs the campaigns: Your team runs campaigns; FOCUSADS acts as an external advisor and may share defined tasks.
- People involved: A named strategist, monthly working session and written action list. Your team executes.
- Reporting: Dashboard plus a monthly Business Impact report.
- Support: Standard dashboard ticket support is included. Optional phone or online meetings are paid add-ons priced before booking. Corrections of issues caused by FOCUSADS never require a paid call.

Included:

- Expert account and measurement audit
- Strategy, KPI framework and decision coaching
- Monthly working session
- Action list with owners and due dates
- Monthly Business Impact report

Not included:

- Advertising media budget (paid directly by you to each platform)
- Price includes VAT
- Daily campaign operation
- Work outside the agreed scope (quoted before it starts)

### Managed Growth

FOCUSADS operates your campaigns while you keep account ownership.

- Monthly fee: US$3,500
- One-time setup: US$3,000
- Variable fee: 8% of approved media above US$15,000 a month
- Included scope: 2 channels, 1 market, 2 Goal Segments
- Each extra: channel US$450, market US$700, Goal Segment US$350
- Who it is for: Businesses that want to hand over day-to-day advertising operations.
- Who runs the campaigns: FOCUSADS operates campaigns in ad accounts that you own, using revocable, least-privilege access.
- People involved: FOCUSADS operates campaigns daily in accounts you own, within budgets you approve.
- Reporting: Daily verified snapshots, monthly Business Impact PDF and review meeting.
- Support: Standard dashboard ticket support is included. Optional phone or online meetings are paid add-ons priced before booking. Corrections of issues caused by FOCUSADS never require a paid call.

Included:

- Daily verification and optimization within approved limits
- Creative briefs
- Feed and CRM checks
- Action tracking with evidence and reviewer sign-off
- Monthly Business Impact report and review meeting

Not included:

- Advertising media budget (paid directly by you to each platform)
- Price includes VAT
- Creative and video production (quoted add-on)
- Landing page development and advanced tracking (quoted add-ons)

### Enterprise Hybrid

A shared operating model for multi-country, multi-team organizations.

- Monthly fee: from US$9,000
- One-time setup: from US$8,000
- Variable fee: 5% of approved media above US$30,000 a month
- Included scope: 4 channels, 2 markets, 4 Goal Segments
- Each extra: channel US$600, market US$1,000, Goal Segment US$450
- Who it is for: Multi-country or multi-team B2B organizations with internal marketing and sales teams.
- Who runs the campaigns: Your internal team and FOCUSADS share execution under an agreed RACI.
- People involved: Dedicated pod across markets, working alongside your internal and agency teams.
- Reporting: Market-level and consolidated executive reporting, custom cadence.
- Support: Standard dashboard ticket support is included. Optional phone or online meetings are paid add-ons priced before booking. Corrections of issues caused by FOCUSADS never require a paid call.

Included:

- ABM planning
- CRM and BI alignment
- Local market coordination
- Modeling and measurement design
- Team enablement

Not included:

- Advertising media budget (paid directly by you to each platform)
- Price includes VAT
- Custom integrations beyond the agreed statement of work

### Signature

Specialist operation for high-ticket, long-cycle sales.

- Monthly fee: from US$6,500
- One-time setup: from US$8,000
- Variable fee: 6% of approved media above US$20,000 a month
- Included scope: 3 channels, 1 market, 1 Goal Segment
- Each extra: channel US$700, market US$1,200, Goal Segment US$600
- Who it is for: High-ticket or highly specialized sales, such as trophy property or high-value projects.
- Who runs the campaigns: FOCUSADS operations work alongside your sales representatives; you keep ownership of accounts and assets.
- People involved: Senior-led engagement for high-value, low-volume sales with partner and sales-team coordination.
- Reporting: Executive reporting focused on qualified buyers, meetings and closed value.
- Support: Standard dashboard ticket support is included. Optional phone or online meetings are paid add-ons priced before booking. Corrections of issues caused by FOCUSADS never require a paid call.

Included:

- Asset positioning
- Premium media planning
- Dedicated landing or sales room
- Concierge-style lead handling workflow
- Broker and partner workflow, where authorized

Not included:

- Advertising media budget (paid directly by you to each platform)
- Price includes VAT
- Any success fee unless lawful, authorized and written into the contract

## Add-ons

One-time FOCUSADS fees unless stated, approved in writing before work starts.

- New campaign landing page: US$1,800 (first page). Message architecture, copy structure, responsive build on your domain or a subdomain, form with spam protection, consent banner check, tracking hooks and launch QA.
- Landing page variant: US$650 (per extra market, language or segment variant). Localised copy (native review), currency and legal adjustments, separate tracking parameters. Built on the approved first page.
- Landing page optimisation: US$750 (per page). Conversion audit of an existing page, prioritised fixes (headline, offer, form, proof, speed) implemented or specified for your developer.
- Measurement foundation (GA4, GTM, consent mode): US$900 (one-time). GA4 property and GTM container, consent mode v2 wired to your consent banner, primary conversion events defined and tested, tags for up to two ad platforms.
- Tracking audit and repair: US$600 (one-time). For partial setups: duplicate and missing events found, conversion definitions aligned, consent behaviour verified, evidence recorded.
- Additional platform tag and conversion API: US$200 (per additional platform). Pixel or tag plus the platform conversion API where it exists, deduplicated against browser events.
- Ecommerce purchase and value tracking: US$500 (one-time). Purchase, revenue, tax/shipping split and product data through the data layer of your ecommerce platform.
- Lead lifecycle tracking: US$700 (one-time). Form submit, qualified lead, booked meeting and won stages defined once and captured with click identifiers.
- Server-side tagging and enhanced conversions: US$1,400 (one-time). Server GTM container, enhanced conversions and platform conversion APIs from the server. Hosting is billed by the hosting provider to you.
- CRM outcome integration: US$1,200 (one-time). Qualified, opportunity and won outcomes sent back to the ad platforms (offline conversion import) so bidding learns from real sales.
- Call tracking: by written quote (by quote). Only when phone calls are a real conversion path. Provider, numbers and call recording rules agreed in writing first.
- Product feed and Merchant Center setup: US$900 (one-time). Feed mapping (titles, GTIN, price, stock, shipping), Merchant Center diagnostics cleared, supplemental feed for margin labels.
- Ad copy and page translation: by written quote (by quote, per language). Ad copy, landing page text and form messages written or adapted by a native speaker for each extra language, then reviewed against local ad policies. Quoted once the word count is known.
- Launch creative pack: from US$1,500 (from, one-time). Static and short-video edits for the selected channels built from your existing photos, footage and brand files.
- Video or broadcast production: by written quote (by quote). New shoots, TV/radio spots or print production. Quoted per project with third-party costs shown separately.
- Strategy workshop: from US$2,500 (from, per workshop). Half-day session with your leadership on goals, economics, market order and measurement, followed by a written decision memo.
- Enterprise media governance: by written quote (by quote). Multi-market budget governance, procurement and security reviews, agency coordination. Scoped in writing.

## How these prices work

- Media is paid by you directly to the platforms and publishers from your own accounts. It is never part of these prices.
- All prices include VAT. Nothing is added at checkout.
- “From” prices depend on markets, brands and teams; your written proposal states the exact figure before anything is signed.
- Monthly plans run month to month. You can cancel at any time with no exit fee; the service ends at the close of the month already paid.
- Prices may change. The prices in this document hold until the validity date in the digital seal.

A sealed PDF price list is available at https://focusads.si/api/pricing/pdf?locale=en-gb. The interactive pricing page is https://focusads.si/en-gb/pricing.

## Pricing questions

### How much does FOCUSADS cost?

From US$290 a month for Self-Service, US$1,500 for Co-Pilot and US$3,500 for Managed Growth, plus a one-time setup fee. Enterprise Hybrid starts from US$9,000 a month and Signature from US$6,500. These are US dollar list prices. The pricing page shows each price in your market's currency, which is the amount you pay.

### Is the media budget included in the fee?

No. Media is paid by you directly to the platforms and publishers from your own payment method. FOCUSADS invoices only its service fee, setup and any add-ons you approve.

### Is there a variable fee?

Only on the larger models. Managed Growth adds 8% of approved monthly media above US$15,000, Signature 6% above US$20,000 and Enterprise Hybrid 5% above US$30,000. Below those thresholds the fee is flat.

### Can I be charged more without approving it?

No. Upgrades, add-ons and scope changes are shown as a proposal with the price and start date, and nothing is charged until you approve it.

### Which currency do you invoice in?

In the currency of your market, at the prices shown on this site, for example lira in Türkiye and euros in Germany. Your quote fixes the amount, and checkout charges exactly that amount.

### Do your prices include VAT?

Yes. Every FOCUSADS price includes VAT, and nothing is added at checkout. Taxes on media are charged by each platform on its own invoice.

### Is there a minimum contract term?

No, unless you choose one on your order form. Monthly packages run month to month.

### How do I cancel?

At any time, from Plan & Billing in your dashboard or through the contact form, with no notice period and no exit fee. The service runs to the end of the month you have already paid for.

### Do you give refunds?

Setup fees are refunded in full if you cancel before setup work starts, add-ons for work not yet started, and billing errors in full. Recurring fees for a month already started are not refunded unless we failed to provide the service that month.
