FOCUSADS vs Adalysis
Adalysis is software for PPC managers that audits Google Ads and Microsoft Ads accounts, raises alerts and supports testing and optimisation, with published pricing and unlimited accounts. FOCUSADS is a managed service that decides the channel mix and runs it, including but not limited to search.
Last reviewed Reviewed by FOCUSADS editorial deskNext review due
At a glance
| Dimension | FOCUSADS | Adalysis |
|---|---|---|
| Model | Managed service: planning, implementation and reporting run by the FOCUSADS team, with a client dashboard | Self-serve software for PPC managers |
| Who runs campaigns | FOCUSADS strategists and media buyers, with client approval before budget changes and launches | You or your agency |
| Channel scope | Online, offline and local media planned together (search, social, retail, OOH, DOOH, radio, TV, print, sponsorships), each with a measurement plan | Google Ads and Microsoft Ads |
| Pricing visibility | Service fee, one-time setup and add-ons on separate lines; media budget paid directly to the platforms | Published, by maximum monthly ad spend |
Best for
Where Adalysis is the stronger choice
PPC specialists who want audits and alerts across many Google and Microsoft accounts
Agencies that need a low-cost tool with no contract
Where FOCUSADS fits better
Businesses that need someone to run search and decide what else to fund
Advertisers in markets where other search engines or local media matter
Where FOCUSADS is different
Tool or team
Adalysis helps a PPC manager do the job. FOCUSADS supplies the people and the plan.
Search is one input
We weigh search against social, retail, local and offline media before a search budget is set.
What the competitor publishes
States that plans start from $149 a month, with unlimited accounts, no contract and a free trial. 1
Every plan includes unlimited Google Ads accounts, unlimited Microsoft Ads accounts and unlimited users, with a 30-day free trial. 1
Lists more than 100 prebuilt audit checks and custom alerts. 1
Sources
- Adalysis, Pricing and plans, accessed
We compare against what each company publishes, with the date we read it. Where a company does not publish a fact, the page says “not publicly confirmed” rather than guessing, and each comparison names the buyers who would be better served by the alternative. If something is out of date, tell us through the contact form and we will review it.
Adalysis is a trademark of its owner, used here only to identify the product. FOCUSADS has no affiliation with it. Facts are taken from its public pages on the dates shown.
See what FOCUSADS would do for your business
Build Your Plan gives you channel scores, a media allocation and every fee on its own line before you talk to anyone.