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Retail media and marketplaces

bol Retail Media

Sponsored products and display ads on bol, a Dutch and Belgian marketplace.

Sold by
bol (Ahold Delhaize)
Media type
Online
How it is priced
cost per click, cost per thousand impressions
How results are measured
conversion tracking, platform reporting
Also known as
bol.com adverteren, bol Sponsored Products

Where it runs and how we handle it

Each market row was checked on the seller’s own pages on the date shown. Where the product is self-serve, we run it inside an ad account you own.

MarketProducts confirmedHow we handle itSource checked
BelgiumSponsored Products, Display AdvertisingWe run it in your own accountAbout bol Retail Media | bol Retail Media, 27 October 2026
NetherlandsSponsored Products, Display AdvertisingWe run it in your own accountHomepage | bol Retail Media, 27 October 2026

Does bol Retail Media fit your plan?

The planner scores this seller against your goal, budget and measurement setup, and says plainly when it does not fit.

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