Retail media and marketplaces
Roundel
Target's retail media network for brands selling at Target.
- Sold by
- Target Corporation
- Media type
- Online
- How it is priced
- cost per click, cost per thousand impressions, negotiated sponsorship
- How results are measured
- platform reporting, store uplift
- Also known as
- Target Roundel
Where it runs and how we handle it
Each market row was checked on the seller’s own pages on the date shown. Where the product is self-serve, we run it inside an ad account you own.
| Market | Products confirmed | How we handle it | Source checked |
|---|---|---|---|
| United States | Target.com sponsored, Offsite media, In-store | Booked through the media owner, case by case | Home - Roundel™ Media Designed by Target, 31 October 2026 |
Does Roundel fit your plan?
The planner scores this seller against your goal, budget and measurement setup, and says plainly when it does not fit.

