Amerika: te hoko i tētahi rawa tino rangatira $15M
US
Āhuatanga: Kei te māngai tētahi umanga kaihoko whenua i tētahi rawa noho $15M. Ko te whāinga he hokonga kua kati, engari ehara te utu hoko i te moni whiwhi a te umanga. I te tauira tohutoro, ka waiho e tētahi kōmihana katoa 3% o te $450,000 te $225,000 mā te umanga i te wāhanga pupuri 50%, ā, tata ki te $200,000 te toenga hua i muri i te $25,000 o ngā utu kati me te ratonga.
He aha i kore ai e rawaka ngā pānui noa: He tino iti ngā kaihoko kua tātarihia mō tētahi rawa tino rangatira. Kāore e taea te kī ka hokona e ngā kaupapa kiritaki tūpono Google, Meta noa rānei taua momo rawa ko rātou anake, ā, ka herea e ngā ture whare o Amerika te whāiti mā te tau, te ira tangata me te ZIP. Ko te haerenga tūturu ka haere mā ngā hui kaihoko kua tātarihia, ngā kaihoko whenua whai mana me ngā mātakitanga tūmataiti.
Te hanganga o te Blueprint
- Whakatauirahia te ōhanga i runga i te toenga hua e puritia ana: mēnā ka whakaaetia te 20% o te toenga hua mō te whakatairanga, ko te CAC katoa nui rawa i te tauira ko te $40,000 mō ia hokonga kua kati
- I tētahi pāpātanga whakapae 4% mai i te kaihoko kua tātarihia ki te hokonga, ko te utu e whakaaetia ana i te tauira mō ia kiritaki tūpono kaihoko kua tātarihia ko te $1,600, ā, tata ki te 25 ngā kiritaki tūpono kua tātarihia e hiahiatia ana mō ia hokonga e tūmanakohia ana
- He pae iti papai, he rūma hoko tūmataiti rānei me te whakahaere pātai kua whakaaetia
- Ngā kaupapa whakatairanga hiahia rapu, ngā tauwāhi tika i ngā kaiwhakaputa utu nui me te CTV kua kōwhiria hei kaitono
- He whatunga kaihoko whenua whai mana me te whai ā-kaiāwhina whaiaro hei hongere ehara i te pāpāho
- Ngā taumata CRM: hui kaihoko kua tātarihia, tuku kua manatokona, hokonga kua kati
Te pāpāho me ngā hongere hoa pakihi: Ngā kaitono pāpāho: te rapu, ngā kaiwhakaputa utu nui ka hokona tikatia, te CTV kua kōwhiria me te hoko aunoa ā-horopaki. Ngā hongere hoa pakihi me te whakapā atu: ngā kaihoko whenua whai mana, ngā whatunga tūmataiti me te kaiāwhina whaiaro, ehara ēnei i ngā pūhara whakatairanga, ā, ka whakamaherehia, ka tātaihia motuhaketia te utu.
Inenga: Ngā hui kaihoko kua tātarihia, ngā tuku kua manatokona me te hokonga kua kati i te CRM. Ka whakaaturia ngā hurihanga pūhara hei takahanga i pūrongotia e te pūhara anake.
Ngā here: He whakapae tauira katoa ngā ōrau mai i te pukamahi tohutoro. Ehara te hokonga e tūmanakohia ā-tūponotanga i te matapae, i te kī taurangi rānei. Me whakaū ngā raihana kaihoko whenua, ngā ture whare tōtika me te kore o te tātai rawa whaiaro.