Hokonga me te moni whiwhi mō Ataahua me te tiaki whaiaro

Ehara a Hokonga me te moni whiwhi i Ataahua me te tiaki whaiaro i te aratohu kotahi. E hiahia ana ngā āhuatanga 2 i raro ki ngā hongere rerekē, ngā KPI rerekē me ngā taki tautukunga rerekē. Mā te kōwhiri i te mea tika e whakatau ki hea haere ai te pūtea.

Hangaia tō mahere mō Ataahua me te tiaki whaiaro Ataahua me te tiaki whaiaro

Ngā wāhanga whāinga

Ko te wāhanga whāinga te āhuatanga motuhake o te kaihoko i roto i tētahi ahumahi me tētahi whāinga. Ka panoni i ngā hongere, i te arorau pūtea me ngā mea ka kīia he hua.

Hua ataahua mō te iwi whānui

He wāhanga Hokonga / Moni whiwhi i te ahumahi Ataahua me te tiaki whaiaro, e motuhake ana nā te whakahaere auaha me ngā kerēme. Ka aromatawaihia mā te hua i muri i ngā whakahokinga me te hoko anō; he tohu tātari noa ngā hurihanga e pūrongotia ana e te pūhara.

Ina hāngai: Te whakahaere auaha me ngā kerēme
Ngā kaitono matua: Google Shopping; Meta (he kaitono; manatokohia te pūkete, te whenua me te hōputu)
Hei tautoko, hei whakamātautau rānei: TikTok; pāpāho hokohoko
Te ine i te angitu: Te hua i muri i ngā whakahokinga me te hoko anō
Ngā kēti tautukunga: Te arotake kerēme hauora / whakapaipai. Me manatoko i mua i te whakarewatanga.

Google AdsMeta AdsManaged Growth

Tiaki kiri utu nui

He wāhanga Hokonga / Moni whiwhi i te ahumahi Ataahua me te tiaki whaiaro, e motuhake ana nā e ārahina ana e te ako me te whakawhirinaki. Ka aromatawaihia mā te toenga hua kiritaki hou; te moni whiwhi hoko anō; he tohu tātari noa ngā hurihanga e pūrongotia ana e te pūhara.

Ina hāngai: E ārahina ana e te ako me te whakawhirinaki
Ngā kaitono matua: Search; Meta (kāwai e tika ana) (he kaitono; manatokohia te pūkete, te whenua me te hōputu)
Hei tautoko, hei whakamātautau rānei: YouTube; Pinterest; ā-horopaki
Te ine i te angitu: Te toenga hua kiritaki hou; te moni whiwhi hoko anō
Ngā kēti tautukunga: Kāore he hua haumanu, he kī taurangi hauora rānei. Me manatoko i mua i te whakarewatanga.

Meta AdsManaged Growth

Te raruraru arumoni

Ngā kerēme hua kāore he taunakitanga

He mea here ngā ihirangi i mua/i muri me ngā kerēme whai hua i ngā pūhara matua, i raro hoki i te ture kaihoko i ngā mākete maha.

Ngā ota tuatahi e ngaro moni ana

Ka taea e ngā pāpātanga hoko anō nui te huna i te ōhanga tōraro o te ota tuatahi, ki te kore e aroturukitia ngā rōpū.

Ngā ture whakatairanga motuhake ki te kāwai

He rerekē ngā kaupapahere mō ngā hua whakapaipai me ngā hua e pātata ana ki te hauora i runga i te momo hua me te rohe.

Ngā mātāpuna (2)

Ka aha tonu a FOCUSADS

Whakatauhia he utu-ōrite me tētahi hua e whāia ana mai i tō toenga hua, mō ia rōpū hua ina rerekē.
Whakatikahia te kounga o te whāngai hua me te aroturuki hoko (tae atu ki te ā-tūmau ina hiahiatia) i mua i te whakanui.
Wehea te whiwhi kiritaki hou i te moni whiwhi kiritaki hoki mai kia pono ai te CAC.
Pūrongotia te MER me te hua kua whakatikaina mō te toenga hua i te taha o ngā tau pūhara, kaua rawa e whakaranua.

Ngā kaitono matua

Hei tautoko, hei whakamātautau rānei

Ngā kaitono mai i te tātai whakarōpū tohutoro. Ka arotakehia ia kaitono mō te āheinga ā-pūkete, ā-mākete, ā-hōputu, ā-kaupapahere hoki i mua i te whakarewatanga.

Ngā mea me tuku e koe

Te toenga hua mō ia rōpū hua, te pāpātanga whakahoki, te wāriu ota toharite
He uru ki te whāngai hua, ki te rārangi hua rānei
He uru ki te pūhara tauhokohoko ā-ipurangi me te tātaritanga
Te maramataka rārangi taonga me ngā whakatairanga

Ko ngā ture kerēme whakapaipai me te hauora, te whakapuaki a ngā kaiwhakaawe, te tika o te hanganga me ngā tiwhikete me manatoko ki ia mākete.

Te utu pea

Tauira ratonga noa

Managed Growth

US$ 3,500 ia marama, US$ 3,000 mō te whakarite

Ka whakahaere a FOCUSADS i ō kaupapa whakatairanga, ā, ka mau tonu i a koe te mana pupuri pūkete.

Kei roto ko ngā hongere 2, te mākete 1, ngā wāhanga whāinga 2

Ka utua tōtika te pūtea pāpāho ki ngā pūhara, ā, kāore rawa ia i roto i te utu ratonga a FOCUSADS.

Tirohia ngā utu pōkai

Arorau pūtea: Pūtea pāpāho e tūtohutia ana = ngā ota tūturu e whāia ana x te utu whiwhi kiritaki hou e whakaaetia ana, kua takina ki te toenga hua me ngā pāpātanga whakahoki. Me whai i te AOV, te toenga hua, te wāhanga kiritaki hou me ngā raraunga hoko tūturu.

Ka aha i muri

Hangaia tō mahere
Kotahi tekau meneti o ngā pātai mō tō mākete, tō ōhanga me tō whakaritenga o nāianei. Ka whiwhi koe i ngā kaute whakaarotau hongere, he whakatau mō te whārangi taunga me te aroturuki, me ia rārangi utu i mua i te kōrero a tētahi ki a koe.
Arotake a te kairautaki
Ka taki tētahi kairautaki FOCUSADS i te mahere ki ō pūkete me ō raraunga, ā, ka tohu i ngā mea kāore i taea e te pūkaha te mōhio.
Whakaaetanga me te uru
Māu e whakaae te korahi me ngā utu. Ka tono mātou i te uru iti rawa e tika ana ki ō ake pūkete pānui. Kāore rawa koe e tuari i ō kupuhipa.
Whakarewatanga me te inenga
Ka manatokona te aroturuki me ngā whārangi taunga i mua i te tīmatanga o te whakapau pūtea pāpāho, kia ine ai te pūrongo tuatahi i ngā hua pakihi.

Hangaia tō mahere mō Ataahua me te tiaki whaiaro

Whakamaherehia ngā kaupapa whakatairanga hoko i runga i te moni whiwhi tūturu me te toenga hua i muri i ngā whakahokinga me ngā whakakorenga, kaua i te ROAS kapi a te pūhara.

Hangaia tō mahere mō Ataahua me te tiaki whaiaro Kōrero ki tētahi kairautaki