Whakamahere whakatipu ao kākahu
He nui ngā pāpātanga whakahoki, ngā momo maha me te ngenge tere o ngā auaha e pā ana ki ngā waitohu kākahu. Ka whakatipu pea ngā kaupapa whakatairanga e ārahina ana e ngā hekenga utu i te moni whiwhi, engari ka horo te toenga hua, ā, ka ako ngā kiritaki ki te tatari mō ngā hokonga utu heke.
He tirohanga poto
- Ngā ahumahi iti
- 9
- Ngā wāhanga whāinga
- 4
- Whāinga
- Hokonga me te moni whiwhi, Pupuri kiritaki me te LTV, Ara hoko B2B
- Te ine i te angitu
- ROAS kua whakatikaina mō ngā whakahokinga · Te toenga hua kiritaki hou i muri i ngā whakahokinga
1Te raruraru
He aha i uaua ai te toa i tēnei kaihoko
Te rārangi taonga ā-momo me ngā whakahokinga nui
Ka tere pau ngā momo rahi me ngā momo tae, ā, ka taea e ngā whakahokinga te whakakore i tētahi wāhanga nui o te moni whiwhi kua pūrongotia.
Te whakawhirinaki ki ngā hekenga utu me te ngenge auaha
Ka whakaitia e te whakatairanga nui me ngā auaha tāruarua te toenga hua me te urupare i te roanga o te wā.
Ngā kerēme waitohu me te IP
Me tika ngā mōtika waitohu, te rahi me ngā kerēme utu i ia mākete.
Ngā kēti tautukunga
Ko te whakamahi tohu hokohoko me te manatārua, ngā kerēme rahi me te utu, ngā auaha e tika ana ki te pakeke me te whakaaetanga CRM me manatoko.
2Te ōhanga
Te wāriu o tētahi kiritaki i konei
Ka aromatawai a FOCUSADS i ngā kaupapa whakatairanga kākahu i runga i te toenga hua kua whakatikaina mō ngā whakahokinga me te ōhanga kiritaki hou, me ngā whāngai hua ā-momo me ngā whakamātautau auaha kua whakaritea, ā, ka wehea te hoko rarawe me te tuku pūeru hei wāhanga B2B motuhake.
- Te ine i te angitu
- ROAS kua whakatikaina mō ngā whakahokinga · Te toenga hua kiritaki hou i muri i ngā whakahokinga · Te moni whiwhi hoko anō i roto i ngā rā e 90 / LTV:CAC · Ngā ota hoko rarawe kua manatokona
- Ngā hua e whakamaherehia ana e mātou
- Hokonga me te moni whiwhi, Pupuri kiritaki me te LTV, Ara hoko B2B
I tuhia mō ēnei ahumahi iti. Mēnā kāore tōu i konei, kōwhiria te mea tata rawa i te kaiwhakamahere, ā, ka arotake tētahi kairautaki i te rerekētanga.
- Kākahu wāhine
- Kākahu tāne
- Kākahu tamariki
- Kākahu korikori
- Hū
- Ngā pēke me ngā taputapu tāpiri kākahu
- Kākahu papai
- Te hanga me te tuku pūeru
- Kākahu rangatōpū me ngā kākahu ōkawa
3Te pāpāho
Te wāhi ka taea te tae atu ki tēnei kaihoko
Ngā kaiwhakarato e whakaatu ana ō rātou ake whārangi whakatairanga ka tae rātou ki tēnei kaihoko, i ngā mākete 4 kua takina e mātou. Ka whakawhiwhia he kaute ki ngā pūhara ā-ao i ia mahere, ā, kua waiho i konei.
| Mākete | Te pāpāho ā-rāngai kua manatokona e mātou |
|---|---|
| Hingapoa |
|
| Piripīna |
|
| Amerika |
|
| Haina |
|
Ehara te whakarārangi i tētahi kaiwhakarato i te tūtohu. Mā te kaiwhakamahere e whakatau mēnā ka whiwhi pūtea mō tō whāinga me tō toenga hua.
Ngā kaitono matua
Hei tautoko, hei whakamātautau rānei
Ngā kaitono mai i te tātai whakarōpū tohutoro. Ka arotakehia ia kaitono mō te āheinga ā-pūkete, ā-mākete, ā-hōputu, ā-kaupapahere hoki i mua i te whakarewatanga.
Tirohia ko ēhea o ēnei hongere e hāngai ana ki tō pūtea
E rima ngā pātai, ā, ka whakaatu te mahere i ngā hongere, ngā tūranga me ngā moni ā-marama mō tō mākete.
4Te ara
Te ara ka whāia e mātou
- Te inenga i te tuatahi: whakaūngia ngā takahanga hurihanga, ngā taumata CRM me ngā raraunga moni whiwhi e noho ana, ā, whakatikahia ngā āputa aroturuki me ngā āputa whakaaetanga i mua i te whakanui i te whakapau pūtea.
- Ōhanga: tātaihia te toenga hua mō ia hokonga, te CAC e whakaaetia ana me te utu e whakaaetia ana mō ia kiritaki tūpono kua tātarihia mai i ō ake raraunga toenga hua me te pāpātanga kati. Ka tapaina ngā uara tauira hei whakapae kia manatokona rā anō.
- Ngā hongere kaitono: ko te rārangi hua Meta, Google Shopping, TikTok, Pinterest me ngā kaiwhakaputa utu nui ngā kaitono auau; ko LinkedIn ABM mō te hoko rarawe. Ka arotakehia ia kaitono mō te pūkete, te whenua, te hōputu me te āheinga ā-kaupapahere i mua i te tohu kia āhei.
- Whārangi taunga me te CRM: whakaritea te tuku, te tātari i te puka me te ara hoko CRM ki te wāhanga whāinga kua kōwhiria, kia taea ai te tatau motuhake i ngā hua kua tātarihia i ngā kiritaki tūpono mata.
- Auautanga arotake: he whakaahua pūhara ā-rā kua manatokona me ngā hononga mātāpuna, he rārangi mahi kua arotakehia, me tētahi pūrongo Pānga Pakihi ā-marama e wehe ana i ngā hua kua pūrongotia e te pūhara me ngā hua CRM.
Ka whakawhirinaki te ara ki tēhea o ngā wāhanga whāinga 4 e whakaahua ana i ō kaihoko: ka panoni ia mea i ngā hongere, te ine angitu me te tauira ratonga. Whakatauritea ngā wāhanga
5Te taunakitanga
Ngā mea ka taea e mātou te whakaatu i mua i tō haina
Kāore mātou e whakaputa i ngā hua kiritaki, i tēnei rāngai, i tētahi atu rānei. I mua i tētahi whakapau ka kite koe i te mahere, te take i puritia ai, i whakakorea ai rānei ia hongere, te aroturuki e hiahiatia ana, me ia rārangi utu. I muri i te whakarewatanga ka noho te taunakitanga ki ō ake pūkete me ō pūnaha, ā, ka taea e koe te whakamutu i ngā wā katoa.
6Ngā mea e hiahiatia ana e mātou
Ngā mea me tuku e koe
- Te toenga hua mō ia rōpū hua, te pāpātanga whakahoki, te wāriu ota toharite
- He uru ki te whāngai hua, ki te rārangi hua rānei
- He uru ki te pūhara tauhokohoko ā-ipurangi me te tātaritanga
- Te maramataka rārangi taonga me ngā whakatairanga
7Te utu
Te utu pea
Tauira ratonga noa
Managed Growth
US$ 3,500 ia marama, US$ 3,000 mō te whakarite
Ka whakahaere a FOCUSADS i ō kaupapa whakatairanga, ā, ka mau tonu i a koe te mana pupuri pūkete.
Kei roto ko ngā hongere 2, te mākete 1, ngā wāhanga whāinga 2
Signature, Co-Pilot, Enterprise Hybrid
Ka utua tōtika te pūtea pāpāho ki ngā pūhara, ā, kāore rawa ia i roto i te utu ratonga a FOCUSADS.
Tirohia ngā utu pōkai8Tō hātepe e whai ake ana
Ka aha i muri
Hangaia tō mahere
Kotahi tekau meneti o ngā pātai mō tō mākete, tō ōhanga me tō whakaritenga o nāianei. Ka whiwhi koe i ngā kaute whakaarotau hongere, he whakatau mō te whārangi taunga me te aroturuki, me ia rārangi utu i mua i te kōrero a tētahi ki a koe.
Arotake a te kairautaki
Ka taki tētahi kairautaki FOCUSADS i te mahere ki ō pūkete me ō raraunga, ā, ka tohu i ngā mea kāore i taea e te pūkaha te mōhio.
Whakaaetanga me te uru
Māu e whakaae te korahi me ngā utu. Ka tono mātou i te uru iti rawa e tika ana ki ō ake pūkete pānui. Kāore rawa koe e tuari i ō kupuhipa.
Whakarewatanga me te inenga
Ka manatokona te aroturuki me ngā whārangi taunga i mua i te tīmatanga o te whakapau pūtea pāpāho, kia ine ai te pūrongo tuatahi i ngā hua pakihi.
Ngā wāhanga whāinga
Ko te wāhanga whāinga te āhuatanga motuhake o te kaihoko i roto i tētahi ahumahi me tētahi whāinga. Ka panoni i ngā hongere, i te arorau pūtea me ngā mea ka kīia he hua.
Hokonga me te moni whiwhi · Managed Growth
AOV iti / kākahu tere
He nui te rahi o ngā auaha me ngā momo
Te ine i te angitu: Te toenga hua kiritaki hou i muri i ngā whakahokinga
Hokonga me te moni whiwhi · Signature
Kākahu utu nui / papai
Te kōrero waitohu me te wā whakatau roa ake
Te ine i te angitu: Te moni whiwhi tūturu kiritaki hou me te toenga hua o te ota
Pupuri kiritaki me te LTV · Co-Pilot
Hoko anō / kohinga
E ārahina ana e te CRM me ngā rōpū
Te ine i te angitu: Te moni whiwhi hoko anō i roto i ngā rā e 90 / LTV:CAC
Ara hoko B2B · Enterprise Hybrid
Kaihanga pūeru / hoko rarawe
E ārahina ana e te MOQ me ngā whakatau utu
Te ine i te angitu: Ngā ota hoko rarawe kua manatokona
Ngā pātai a ngā kaihoko
Ko ēhea wāhanga whāinga e whakamahia ana e FOCUSADS mō Ao kākahu me ngā kākahu? E whā ngā wāhanga kua tautuhia e te tātai whakarōpū tuatahi mō tēnei ahumahi: AOV iti / kākahu tere, Kākahu utu nui / papai, Hoko anō / kohinga, Kaihanga pūeru / hoko rarawe. Ka kōwhiria e koe te mea e hāngai ana ki tō whāinga arumoni me te wāriu o te hoko; mā te wāhanga e ārahi ngā hongere kaitono, te arorau pūtea me te tauira ratonga.
Ka kī taurangi a FOCUSADS i ngā hua mō tēnei ahumahi? Kāo. He matapae ngā pūtea me ngā paerewa i runga i ngā whakapae kua kōrerotia, ā, ka whakawhirinaki ngā hua ki tō tuku, tō mākete, tō aroturuki me tō tukanga hoko. Ka pūrongo motuhake a FOCUSADS i ngā tatauranga pūhara kua manatokona me ngā hua CRM, me ngā mātāpuna me ngā rā.
Me pēhea te ine i ngā hua? Ko ētahi o ngā hua matua mō tēnei ahumahi ko te ROAS kua whakatikaina mō ngā whakahokinga me te toenga hua kiritaki hou i muri i ngā whakahokinga. Ka whakaaturia ngā hurihanga e pūrongotia ana e te pūhara me te tautuhinga tika o tōna takahanga, ā, kāore rawa e whakaurua ki ngā hua ahurei o te CRM.
Hangaia he mahere mō Ao kākahu me ngā kākahu
Whiwhi kiritaki ao kākahu kua whakamaherehia i runga i te toenga hua kua whakatikaina mō ngā whakahokinga ā-rahi, ā-momo hoki, me ngā whakamātautau auaha me te pupuri kiritaki CRM kua whakaaetia.