Te ara hoko B2B ka tatauria i roto i ngā hui
Ka hoko koe ki ngā pakihi he komiti hoko me tētahi huringa roa tō rātou, ā, kāore e rawaka ngā kiritaki tūpono kua tātarihia e te whakatairanga anake hei utu i ngā nama.
He tirohanga poto
- Whāinga
- Ara hoko B2B
- Taumata o te kōrere hoko
- Hurihanga
- Inenga matua
- Ngā RFQ whai mana, te ara hoko me ngā kirimana kua riro
- Ngā wāhanga whāinga
- 19 · 16 ngā ahumahi kua kapi
1
Te raruraru arumoni
He maha ngā wā ka pūrongo ngā kaupapa B2B i ngā kiritaki tūpono utu iti mai i ngā ākonga, ngā kaiwhakataetae me te hunga rapu mahi. Ka noho papatahi te ara hoko i te wā e āhua ora ana te CPL.
He tino poto ake ngā matapihi tautapa hua i ngā pūhara whakatairanga i te huringa hoko, nō reira kāore e whiwhi whiwhinga ngā hongere e whakatuwhera ana i ngā hoko.
- Te hapa auau
- Te ine i te angitu B2B i runga i te maha mata o ngā kiritaki tūpono
- Te haerenga o te kaihoko
- ABM, te whakaparahako hoko me te aroturuki taumata CRM
2
Me pēhea te mahere e whakatau ai
Mā te whāinga e whakarite te ine, mā te kaihoko e whakarite te pāpāho, ā, mā te pūtea e whakarite te maha o ngā hongere ka taea te whakamātau tika. Ko ngā hongere e kore e taea te whakahaere i tō mākete, e hiahia ana ki ngā rawa kāore i a koe, e nui ake rānei te utu i tā te pūtea e whakaae ana, ka whakakorea i mua i te whakatau kaute, ā, ka kī te mahere he aha ai.
Ngā kaitono matua
Hei tautoko, hei whakamātautau rānei
Ngā kaitono mai i te tātai whakarōpū tohutoro. Ka arotakehia ia kaitono mō te āheinga ā-pūkete, ā-mākete, ā-hōputu, ā-kaupapahere hoki i mua i te whakarewatanga.
Arorau pūtea
Pūtea pāpāho e tūtohutia ana = ngā SQL, ngā RFQ rānei e whāia ana x tētahi CPQL tōtika, kua takina ki te roa o te huringa hoko me te pāpātanga kati. Me whai i ngā raraunga hurihanga mai i te kiritaki tūpono kua tātarihia ki te whai wāhitanga ki te hoko kua riro.
Ko ngā wāhanga whāinga 19 e whakahāngai ana i tēnei ara mā te ahumahi me te kaihoko. Tirohia i raro
3
Ngā mea ka hangaia, ka whakahaerehia
- Whakaaetia te tātari ā-āhuatanga kamupene me ngā taumata ara hoko ka tatauria hei hua.
- Honoa ngā hongere hiahia (te rapu) ki te whāiti ā-pūkete, ā-tūranga hoki (LinkedIn, te hoko aunoa) ina tautoko te wāriu o te hoko.
- Honoa anō ngā taumata whai wāhitanga CRM ki ngā kaupapa, me te kawemai hurihanga tuimotu ina wātea.
- Pūrongotia te wāriu ara hoko me ngā hui mā te mātāpuna i te roa tūturu o te huringa.
Ngā mea me tuku e koe
- Te kōtaha kiritaki pai rawa: ngā rāngai, te rahi, ngā tūranga, ngā whenua
- He uru CRM me ngā taumata whai wāhitanga
- Te wāriu kirimana toharite me te pāpātanga toa
- Te āheinga hoko mō ngā hui
4
Te ine i te angitu
Inenga matua: Ngā RFQ whai mana, te ara hoko me ngā kirimana kua riro
- Ngā SQL
- Ngā RFQ kua manatokona
- Te wāriu o te ara hoko
- Te moni whiwhi kua riro me te utu anō o te CAC
Ka wehea ngā hurihanga e pūrongotia ana e te pūhara i ngā hua e whakaūngia ana e ō ake pūnaha. Ina taea anake te tauira i tētahi hua, ka tapaina e te pūrongo hei mea kua tauirahia.
5
E hāngai ana tēnei ki tō pakihi?
Āe pea, mēnā
- he nui te wāriu o ngā hoko kia tika ai tētahi huringa hoko o ngā wiki, o ngā marama rānei
- ka whakamahi koe i tētahi CRM me ngā taumata whai wāhitanga
- ka taea e koe te tautuhi i tō kiritaki pai rawa mā te rahi kamupene, te rāngai me te tūranga
Kāore pea, mēnā
- he iti rawa tō hoko toharite hei tautoko i te whāiti ā-pūkete
- kāore te rōpū hoko e tuhi i ngā whai wāhitanga ki tētahi pūnaha
6
Te utu pea
Tauira ratonga noa
Enterprise Hybrid
Mai i te US$ 9,000 ia marama, US$ 8,000 mō te whakarite
He tauira whakahaere tahi mō ngā whakahaere whenua maha, rōpū maha.
Kei roto ko ngā hongere 4, ngā mākete 2, ngā wāhanga whāinga 4
Co-Pilot, Managed Growth
Ka utua tōtika te pūtea pāpāho ki ngā pūhara, ā, kāore rawa ia i roto i te utu ratonga a FOCUSADS.
Tirohia ngā utu pōkai7
Ka aha i muri
Hangaia tō mahere
Kotahi tekau meneti o ngā pātai mō tō mākete, tō ōhanga me tō whakaritenga o nāianei. Ka whiwhi koe i ngā kaute whakaarotau hongere, he whakatau mō te whārangi taunga me te aroturuki, me ia rārangi utu i mua i te kōrero a tētahi ki a koe.
Arotake a te kairautaki
Ka taki tētahi kairautaki FOCUSADS i te mahere ki ō pūkete me ō raraunga, ā, ka tohu i ngā mea kāore i taea e te pūkaha te mōhio.
Whakaaetanga me te uru
Māu e whakaae te korahi me ngā utu. Ka tono mātou i te uru iti rawa e tika ana ki ō ake pūkete pānui. Kāore rawa koe e tuari i ō kupuhipa.
Whakarewatanga me te inenga
Ka manatokona te aroturuki me ngā whārangi taunga i mua i te tīmatanga o te whakapau pūtea pāpāho, kia ine ai te pūrongo tuatahi i ngā hua pakihi.
Ngā wāhanga whāinga
Ko te wāhanga whāinga te āhuatanga motuhake o te kaihoko i roto i tētahi ahumahi me tētahi whāinga. Ka panoni i ngā hongere, i te arorau pūtea me ngā mea ka kīia he hua.
| Ngā wāhanga whāinga | Ngā ahumahi | Te ine i te angitu | Tauira ratonga noa |
|---|---|---|---|
| Whakawhiti rohe / hoko rarawe B2B Ngā kaihoko i ētahi atu whenua me te hoko rangatōpū | Tauhokohoko ā-ipurangi | Ngā RFQ kua manatokona me te toenga hua o te ota | Enterprise Hybrid |
| MICE / haerenga rangatōpū Te hiahia hui rangatōpū | Tāpoi, haerenga me te manaaki manuhiri | Ngā RFQ hui me ngā kirimana kua whakaaetia | Enterprise Hybrid |
| Tari tūroro ā-ao o te hōhipera Ngā hononga ā-whakahaere me tētahi tukanga tūroro | Tāpoi hauora | Ngā hononga ā-whakahaere whai mana me tētahi tukanga tūroro e tautuku ana | Enterprise Hybrid |
| Kāhui waka rangatōpū Ngā kaiwhakatau me ngā hiahia waka maha | Rīhi waka | Ngā kirimana kāhui waka kua riro | Enterprise Hybrid |
| Tuku OEM / kāhui waka arumoni Ngā RFQ rangatōpū me ngā tukanga roa | Waka me ngā wāhanga waka | Ngā kirimana kua riro me te hua kapi | Enterprise Hybrid |
| Hanga kai / ratonga kai B2B Te tuku ki ngā wharekai me ngā rōpū toa | Wharekai, kai me ngā toa kai | Ngā RFQ kua tātarihia me ngā kirimana kua whakahoutia | Co-Pilot |
| Kaihanga pūeru / hoko rarawe E ārahina ana e te MOQ me ngā whakatau utu | Ao kākahu me ngā kākahu | Ngā ota hoko rarawe kua manatokona | Enterprise Hybrid |
| Tapanga tūmataiti / whakapaipai hoko rarawe OEM, MOQ me ngā kaitohatoha | Ataahua me te tiaki whaiaro | Ngā whakaaetanga hanga hua kua tātarihia | Enterprise Hybrid |
| Hokonga rarawe / hongere kaihoahoa whare Ngā kiritaki tūpono ahumahi B2B | Taonga whare me te whakapaipai kāinga | Ngā pūkete ngaio me ngā ota kua riro | Enterprise Hybrid |
| Wae hiko / OEM B2B Te hoko hangarau | Taputapu hiko | Ngā RFQ / ota hoko kua whakaaetia | Enterprise Hybrid |
| SaaS rangatōpū / ABM He maha ngā kaiwhakatau me ngā huringa roa | Pūmanawa me te SaaS | ARR i ahu mai i te ara hoko / i āwangawangahia | Enterprise Hybrid |
| Kirimana whakaputa B2B a te taiwhanga kēmu Te whakatau a te kaiwhakaputa, a te hoa pakihi rānei | Kēmu me te e-hākinakina | Ngā hui whakaputa kua tātarihia / ngā kirimana kua hainatia | Co-Pilot |
| Rino arumoni / hanga ā-mua B2B Ngā RFQ pūkaha | Hanga whare me te whakahou | Ngā RFQ kua whakaaetia me ngā kirimana whai hua | Enterprise Hybrid |
| Te kimi kaikawemai mō ngā kaiweatu Te kimi kaihoko i te whenua e whāia ana | Kawemai, kaweatu me te tauhokohoko ā-ao | Ngā kaihoko kua manatokona me ngā ota hoko | Enterprise Hybrid |
| Hokonga mākete ā-ipurangi B2B whakawhiti rohe Te pai o te RFQ me te kimi rawa | Kawemai, kaweatu me te tauhokohoko ā-ao | Ngā ota kua riro i te MOQ e whai take ana | Managed Growth |
| Hanga kirimana OEM / ODM Ngā RFQ hangarau, ngā rahinga me te kounga | Hanga hua, hoko rarawe me te tohatoha | Mai i te RFQ ki te kirimana hanga kua hainatia | Enterprise Hybrid |
| Tapanga tūmataiti / tuku pūeru MOQ me te āheinga whakaputa | Hanga hua, hoko rarawe me te tohatoha | Te hurihanga mai i te tauira ki te ota hoko arumoni | Enterprise Hybrid |
| Ngā RFQ utanga ā-ao Te ara, te momo uta me te rahinga | Whakahaere utanga, uta me te tuku utanga | Ngā utanga whai hua kua tāpuia | Enterprise Hybrid |
| Whakatutuki tauhokohoko ā-ipurangi B2B Rahinga SKU me te SLA | Whakahaere utanga, uta me te tuku utanga | Ngā kirimana whakatutuki kua hainatia | Enterprise Hybrid |
Whakamaherehia he kaupapa ara hoko B2B me ngā hua e tautokona ana e te CRM
Hangaia he ara hoko B2B e inea ana i runga i ngā SQL, ngā RFQ, ngā whai wāhitanga me te moni whiwhi kua riro, kaua i ngā puka kua whakakīia.