Whakatipu ara hoko pūmanawa me te SaaS
He maha ngā wā ka pūrongo te whakatairanga SaaS i ngā whakamātautau me ngā tono whakaaturanga me te kore mōhio ko ēhea ka huri hei pūkete utu. Nā ngā huringa hoko B2B me ngā kaiwhakatau maha, ka tino kore e pono te tautapa hua a te pūhara.
He tirohanga poto
- Ngā ahumahi iti
- 10
- Ngā wāhanga whāinga
- 4
- Whāinga
- Kiritaki tūpono kua tātarihia, Hokonga me te moni whiwhi, Pupuri kiritaki me te LTV, Ara hoko B2B
- Te ine i te angitu
- ARR i ahu mai i te ara hoko · Ngā marama utu anō o te CAC
1Te raruraru
He aha i uaua ai te toa i tēnei kaihoko
Ehara ngā whakamātautau me ngā whakaaturanga i ngā pūkete e utu ana
Ka piki te rahi o ngā kiritaki tūpono, engari ka noho papatahi tonu ngā hurihanga utu, nā te mea kāore te tātari me te moni whiwhi e whāngaia ana ki ngā kaupapa whakatairanga.
Ngā huringa B2B roa me ngā āputa tautapa hua
Ka tae mai te moni whiwhi i ngā marama i muri i te pānga tuatahi, ā, he maha ngā wā ka āwangawangahia e ngā hongere maha me ngā tāngata maha.
Te matatapu raraunga me ngā kerēme hua
Me arotake mō te tautukunga te whakamahi raraunga whakapā mō te ABM me ngā kerēme hua.
Ngā kēti tautukunga
Ko te matatapu raraunga mō ngā rārangi whakapā me te ABM, te whakaaetanga mō te whāiti anō me te whakamana i ngā kerēme hua me manatoko.
2Te ōhanga
Te wāriu o tētahi kiritaki i konei
Ka hono a FOCUSADS i ngā raraunga SQL me ngā raraunga hoko kua riro ki ngā kaupapa whakatairanga mā ngā kawemai tuimotu me ngā taumata CRM, ā, ka wehe i te PLG ratonga-whaiaro, te whakaputa whakaaturanga SMB, te ABM rangatōpū me te tango a ngā kaiwhakawhanake.
- Te ine i te angitu
- ARR i ahu mai i te ara hoko · Ngā marama utu anō o te CAC · Te pāpātanga mai i te SQL ki te hoko kua riro · Ngā whakahohenga e utu ana
- Ngā hua e whakamaherehia ana e mātou
- Kiritaki tūpono kua tātarihia, Hokonga me te moni whiwhi, Pupuri kiritaki me te LTV, Ara hoko B2B
I tuhia mō ēnei ahumahi iti. Mēnā kāore tōu i konei, kōwhiria te mea tata rawa i te kaiwhakamahere, ā, ka arotake tētahi kairautaki i te rerekētanga.
- Pūmanawa CRM
- Pūmanawa ERP
- Whakatairanga aunoa
- Pūmanawa tauhokohoko ā-ipurangi
- Pūmanawa haumarutanga ipurangi
- Pūmanawa HR
- Pūmanawa whakahaere kaupapa
- Kapua me te manaaki
- Pūmanawa AI
- Ngā taupānga me ngā taputapu kaiwhakawhanake
3Te pāpāho
Te wāhi ka taea te tae atu ki tēnei kaihoko
Ngā kaiwhakarato e whakaatu ana ō rātou ake whārangi whakatairanga ka tae rātou ki tēnei kaihoko, i ngā mākete 3 kua takina e mātou. Ka whakawhiwhia he kaute ki ngā pūhara ā-ao i ia mahere, ā, kua waiho i konei.
| Mākete | Te pāpāho ā-rāngai kua manatokona e mātou |
|---|---|
| Amerika |
|
| Kānata |
|
| Ahitereiria |
|
Ehara te whakarārangi i tētahi kaiwhakarato i te tūtohu. Mā te kaiwhakamahere e whakatau mēnā ka whiwhi pūtea mō tō whāinga me tō toenga hua.
Ngā kaitono matua
Hei tautoko, hei whakamātautau rānei
Ngā kaitono mai i te tātai whakarōpū tohutoro. Ka arotakehia ia kaitono mō te āheinga ā-pūkete, ā-mākete, ā-hōputu, ā-kaupapahere hoki i mua i te whakarewatanga.
Tirohia ko ēhea o ēnei hongere e hāngai ana ki tō pūtea
E rima ngā pātai, ā, ka whakaatu te mahere i ngā hongere, ngā tūranga me ngā moni ā-marama mō tō mākete.
4Te ara
Te ara ka whāia e mātou
- Te inenga i te tuatahi: whakaūngia ngā takahanga hurihanga, ngā taumata CRM me ngā raraunga moni whiwhi e noho ana, ā, whakatikahia ngā āputa aroturuki me ngā āputa whakaaetanga i mua i te whakanui i te whakapau pūtea.
- Ōhanga: tātaihia te toenga hua mō ia hokonga, te CAC e whakaaetia ana me te utu e whakaaetia ana mō ia kiritaki tūpono kua tātarihia mai i ō ake raraunga toenga hua me te pāpātanga kati. Ka tapaina ngā uara tauira hei whakapae kia manatokona rā anō.
- Ngā hongere kaitono: ko Google Search, LinkedIn, ngā pae whakataurite me ngā pae arotake, Reddit, YouTube me ngā kaiwhakaputa B2B ngā kaitono auau. Ka arotakehia ia kaitono mō te pūkete, te whenua, te hōputu me te āheinga ā-kaupapahere i mua i te tohu kia āhei.
- Whārangi taunga me te CRM: whakaritea te tuku, te tātari i te puka me te ara hoko CRM ki te wāhanga whāinga kua kōwhiria, kia taea ai te tatau motuhake i ngā hua kua tātarihia i ngā kiritaki tūpono mata.
- Auautanga arotake: he whakaahua pūhara ā-rā kua manatokona me ngā hononga mātāpuna, he rārangi mahi kua arotakehia, me tētahi pūrongo Pānga Pakihi ā-marama e wehe ana i ngā hua kua pūrongotia e te pūhara me ngā hua CRM.
Ka whakawhirinaki te ara ki tēhea o ngā wāhanga whāinga 4 e whakaahua ana i ō kaihoko: ka panoni ia mea i ngā hongere, te ine angitu me te tauira ratonga. Whakatauritea ngā wāhanga
5Te taunakitanga
Ngā mea ka taea e mātou te whakaatu i mua i tō haina
Kāore mātou e whakaputa i ngā hua kiritaki, i tēnei rāngai, i tētahi atu rānei. I mua i tētahi whakapau ka kite koe i te mahere, te take i puritia ai, i whakakorea ai rānei ia hongere, te aroturuki e hiahiatia ana, me ia rārangi utu. I muri i te whakarewatanga ka noho te taunakitanga ki ō ake pūkete me ō pūnaha, ā, ka taea e koe te whakamutu i ngā wā katoa.
6Ngā mea e hiahiatia ana e mātou
Ngā mea me tuku e koe
- Tō tautuhinga kiritaki tūpono kua tātarihia me tō pāpātanga kati o nā tata nei
- Te wāriu toharite o te hoko, o te kiritaki rānei me te toenga hua
- He uru CRM, ripanga kiritaki tūpono rānei mō te aroturuki hua
- He tangata ka whakautu tere i ngā kiritaki tūpono hou
7Te utu
Te utu pea
Tauira ratonga noa
Co-Pilot
US$ 1,500 ia marama, US$ 1,200 mō te whakarite
He rautaki ā-tohunga me te tautoko whakatau mō ngā tīma e whakatinana ana ā-roto.
Kei roto ko ngā hongere 2, te mākete 1, ngā wāhanga whāinga 2
Managed Growth, Enterprise Hybrid
Ka utua tōtika te pūtea pāpāho ki ngā pūhara, ā, kāore rawa ia i roto i te utu ratonga a FOCUSADS.
Tirohia ngā utu pōkai8Tō hātepe e whai ake ana
Ka aha i muri
Hangaia tō mahere
Kotahi tekau meneti o ngā pātai mō tō mākete, tō ōhanga me tō whakaritenga o nāianei. Ka whiwhi koe i ngā kaute whakaarotau hongere, he whakatau mō te whārangi taunga me te aroturuki, me ia rārangi utu i mua i te kōrero a tētahi ki a koe.
Arotake a te kairautaki
Ka taki tētahi kairautaki FOCUSADS i te mahere ki ō pūkete me ō raraunga, ā, ka tohu i ngā mea kāore i taea e te pūkaha te mōhio.
Whakaaetanga me te uru
Māu e whakaae te korahi me ngā utu. Ka tono mātou i te uru iti rawa e tika ana ki ō ake pūkete pānui. Kāore rawa koe e tuari i ō kupuhipa.
Whakarewatanga me te inenga
Ka manatokona te aroturuki me ngā whārangi taunga i mua i te tīmatanga o te whakapau pūtea pāpāho, kia ine ai te pūrongo tuatahi i ngā hua pakihi.
Ngā wāhanga whāinga
Ko te wāhanga whāinga te āhuatanga motuhake o te kaihoko i roto i tētahi ahumahi me tētahi whāinga. Ka panoni i ngā hongere, i te arorau pūtea me ngā mea ka kīia he hua.
Hokonga me te moni whiwhi · Co-Pilot
SaaS ratonga-whaiaro / PLG
Te ōhanga mai i te whakamātautau ki te utu
Te ine i te angitu: Ngā whakahohenga e utu ana / te utu anō o te CAC
Kiritaki tūpono kua tātarihia · Managed Growth
Whakaputa whakaaturanga SaaS SMB
He huringa hoko roa waenga
Te ine i te angitu: Mai i te SQL ki te ARR; te utu anō o te CAC
Ara hoko B2B · Enterprise Hybrid
SaaS rangatōpū / ABM
He maha ngā kaiwhakatau me ngā huringa roa
Te ine i te angitu: ARR i ahu mai i te ara hoko / i āwangawangahia
Pupuri kiritaki me te LTV · Co-Pilot
Taputapu kaiwhakawhanake / tango pūhara
Te whakamahinga hohe me te pupuri
Te ine i te angitu: Ngā kaiwhakawhanake hohe / te pupuri kiritaki e utu ana
Ngā pātai a ngā kaihoko
Ko ēhea wāhanga whāinga e whakamahia ana e FOCUSADS mō Pūmanawa me te SaaS? E whā ngā wāhanga kua tautuhia e te tātai whakarōpū tuatahi mō tēnei ahumahi: SaaS ratonga-whaiaro / PLG, Whakaputa whakaaturanga SaaS SMB, SaaS rangatōpū / ABM, Taputapu kaiwhakawhanake / tango pūhara. Ka kōwhiria e koe te mea e hāngai ana ki tō whāinga arumoni me te wāriu o te hoko; mā te wāhanga e ārahi ngā hongere kaitono, te arorau pūtea me te tauira ratonga.
Ka kī taurangi a FOCUSADS i ngā hua mō tēnei ahumahi? Kāo. He matapae ngā pūtea me ngā paerewa i runga i ngā whakapae kua kōrerotia, ā, ka whakawhirinaki ngā hua ki tō tuku, tō mākete, tō aroturuki me tō tukanga hoko. Ka pūrongo motuhake a FOCUSADS i ngā tatauranga pūhara kua manatokona me ngā hua CRM, me ngā mātāpuna me ngā rā.
Me pēhea te ine i ngā hua? Ko ētahi o ngā hua matua mō tēnei ahumahi ko te ARR i ahu mai i te ara hoko me ngā marama utu anō o te CAC. Ka whakaaturia ngā hurihanga e pūrongotia ana e te pūhara me te tautuhinga tika o tōna takahanga, ā, kāore rawa e whakaurua ki ngā hua ahurei o te CRM.
Hangaia he mahere mō Pūmanawa me te SaaS
Whiwhi kiritaki SaaS kua whakamaherehia i runga i te ARR i ahu mai i te ara hoko me te wā utu anō o te CAC, e hono ana i ngā whakamātautau me ngā whakaaturanga ki ngā pūkete e utu ana.